India’s largest & fastest growing consumer durable company successfully hired its niche talent with Greenfield hiring :

About the Client : India’s largest & fastest growing consumer durable company successfully hired its niche talent with Greenfield hiring.

Customer :Client is one of the leading consumer electronics company in India, and the 10th largest mobile phone player in the world. In the past decade, they have pioneered the democratisation of technology in India – by offering affordable innovations through their product offerings and removing barriers for large scale adoption of advanced technologies.

Products : Products have become an extension of the Indian youth’s lifestyle and dynamism. The company has many firsts to its credit when it comes to the mobile handset market; including the 30-day battery backup, Dual SIM Dual Standby phones, QWERTY keypads, universal remote control mobile phones & first quad-core budget smart phone. The brand’s product portfolio embraces more than 60 models today, ranging from feature rich, dual-SIM phones, 3G / 4G Android smartphones, tablets, LED televisions and data cards.

They sell around 2.3 million Mobility Devices every month, with a presence in more than 560 districts through 1, 25,000 retail outlets in India & sales presence across India and global presence in Russia and SAARC markets

The business Need :

  • End to End recruitment process management for hiring total 110 + Employees which includes sourcing, hiring drive management, screening, interview coordination & offer management.
  • Build strong talent pipeline for critical and high-volume roles
  • Benchmarking compensation with the competitors in the market to support the client to be in top percentile.
  • Hiring Top leadership positions through headhunting & market mapping of competitors.
  • The entire bench was to be created in just 45 days with a target of hiring >= 120% of targeted head count

Engagement Objective :

  • Within TAT hiring of all Head count.
  • Compensation benchmarking.
  • Strong governance.
  • Backend creation & Data analytics.

Value proposition to Client :

  • Reduced cost per hire.
  • Sourcing to onboarding time reduced significantly by 15%.
  • As part of the contract, client’s involvement was to create JD & interviewing which lead to release of team’s operational bandwidth.
  • Sourcing to select ration was reduced by 20%.
  • 90% of Software engineering positions were closed through Globner’s sourcing & rest through the referral program lead by Globner.
  • 100% of Leadership roles were closed through Market mapping & headhunting
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